Campaigns

Great British Pea Week

Great British Pea Week, running from 4th to 10th July 2022, is an annual celebration of peas!

It aims to increase awareness and understanding of the provenance and heritage of peas, giving British consumers a reason to celebrate the little green nutritional wonders during harvesting time.

Great British Pea Week was launched by the Yes Peas! campaign to recognise the industry-wide effort made by experts across the pea vining sector, which produces 2 billion portions of peas for the UK market and beyond each year.

Want to pick your own peas?

Great British Pea Week runs through from 4th – 10th July and this year, Yes Peas! is continuing its mission to inspire everyone to cook with peas and is providing lucky pea-lovers with the opportunity to go along to the fields to pick their own, straight from the vine.

Five lucky winners will be chosen at random and will get an exclusive invite to the field for one day and one day only. They will have the chance to pick, pod and pack up as many fresh peas straight from the field as they can lay their hands on to take home, ready to whip up some delicious dishes!

Interested pea enthusiasts will be able to register their interest to pick their very own peas straight from the pod by visiting the competition page here.

Britain’s Eastern Seaboard boasts a maritime climate which, combined with the soil and planting conditions, is the perfect environment for growing superior quality peas. The East Coast is home to some 700 pea growers and farmers, stretching from Suffolk right up to Dundee.

The harvesting process, which lasts an average eight weeks, is a huge operation which takes place between June through to August, 24 hours a day, 7 days a week. Harvesting machines, known as pea viners, work in unison to harvest, shell and transport the peas from field to frozen as quickly as possible, with the majority in just 150 minutes, ensuring the freshness and nutrients of each pea is locked in.

Click here to find out more about what’s happening during Great British Pea Week 2022!

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